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Urbane

SPRING SUMMER 17

With architecture as a key inspiration, Vidal Sassoon believed the most memorable designs were distinct and true to form. Inspired by the modern movement in architecture, Sassoon celebrates the revival of Brutalism, a stripped-back architectural style of the 1970s, with a series of memorable hair designs, in this season’s latest SS17 collection, URBANE.
 
There is beauty in purity. Just as a building has formal structural elements, so does great hair design. The SS17 URBANE collection gets back to the basics of hair with a series of unified looks that perfectly balance the shape of each cut with the colour.
 

Promo Video

Inspiration

This season we celebrate Sassoon’s architectural heritage with Urbane inspired by Brutalism, a stripped-back architectural style of the 1970s. Urbane conjures a sky-city where light floods through the clouds into the concrete space of a high rise penthouse. Shapes are abstract, simple and pure with styling in shades of robin’s egg and cerulean blue inspired by the minimalism of fashion designer Helmut Lang. Inspiration

Behind The Scenes

Take a look behind the scenes...
  • URBANE 1
  • URBANE 2
  • URBANE 3
  • URBANE 4
  • URBANE 5
  • URBANE 6
  • URBANE 7
  • URBANE 8
  • URBANE 9
  • URBANE 9A
  • URBANE 9B
  • URBANE 9C
  • URBANE 9D
  • URBANE 9E
  • URBANE 9F